Ralph Jones has over 35 years of successful business practice, 15 in companies such as Smith & Nephew, Wella, McCains and Rentokil to managing director level and 20 plus in strategy, marketing and training consulting.

Ralph advises on all aspects of strategy, vital to get right in good and particularly, bad times. His expertise covers from setting out an organisational vision, planning, market positioning and change management to restructuring and business development.

He specialises in process engineering to make business operations more effective and also in the restructuring to get rid of fat and sharpen roles and jobs to eliminate inefficiencies. 

He is a marketing expert in product, branding, services and market development, including research/feasibility studies and brand/marketing asset valuation.

His skills include direct selling and marketing techniques, e-marketing, sales force effectiveness - targeting, control, motivation, training and development and importantly, customer relationship management (CRM).

Ralph has an enviable track record of success in coaching, mentoring and training owner managers and business teams in organisations from SMEs to multinationals and the public sector.

Accreditations

• Accredited Consultant National Business Link Consultants Register
• Investors In People Interim Licence Holder (IIIb)
• Chartered Institute of Marketing Accredited/Preferred Consultant
• Merseyside Arts, Culture & Media Enterprise Consultant
• Business Links North West, West Midlands and East Midlands Approved Supplier
• B.L. York and N Yorks, North West and West Midlands Leadership and Management Advisor 
• Manufacturing Advisory Service Yorkshire and Humberside and West Midlands Associate
• Eliesha Training / Plymouth College / Group 4 Accredited Trainer
• Bolton University Business School Associate Consultant and Lecturer
• Lancaster University School of Health and Medicine Associate
• Lancaster University CETAD (Centre for Training and Development) Consultant Trainer
• Lancaster University Management School Associate (IEE & Management Development Depts.)
• University of Central Lancashire Business School Associate
• Welsh Development Agency Approved Consultant for:
   - Mid Wales Business Development Consultancy Scheme
   - Tourism Partnership
   - Winning Business
   - Fit to Win